Mothers are one of our planet’s greatest resources.
We need to do everything we can to support them.
The Belly Art Project is part book, part movement, and part celebration of the mother in all of us—the beautiful, creative, inventive spirit that connects everyone.
Created by Sara Blakely, founder of Spanx and the Sara Blakely Foundation, this gorgeous, sometimes hilarious exercise in elevating the amazing physicality of the pregnant body with paint, props and trompe l’oeil magic morphed from a family photo opp into a full-blown cause for mothers everywhere via partnership with Every Mother Counts.
More than 100 moms-to-be bellied up to the cause, including celebrities like Kate Winslet (mother of three), and Milla Jovovich (mother of two); business leaders like Zanna Roberts Rassi, fashion editor and TV host, and Stacey Bendet, founder and CEO of Alice and Olivia; as well as everyday women from all over the world.
Creating this book was wild—kind of like motherhood itself. It inspired us immensely to hear the stories of our mom-models and share a day celebrating their baby bumps. But more than anything, we hope it inspires you to pick up a paintbrush, adorn a belly and help a mom. We already know moms change the world; this is just one more way.
100% of The Belly Art Project’s author proceeds benefit Every Mother Counts, which works to make pregnancy and childbirth safe for women everywhere.
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The perfect gift for anyone who loves a mom, and a
wonderful, creative baby shower present.
Paint a belly and help a mom with our custom belly painting kit complete with brushes, paint, sponges, and instruction manual.
Buy it Now ->
The Belly Art Project was born three days before I delivered my first son, when I woke up in the middle of the night with an incredible creative urge to turn my big belly into round objects. I couldn’t resist this glorious (if not temporary) canvas, and I wanted to capture this moment in a
fun and playful way!
The hilarious result inspired me to share the idea to call attention to supporting moms in safe childbirth. I spent the next few years stalking other pregnant women to see who would be up for painting their bellies for a good cause. An amazing bunch of moms-to-be—including actresses like Kate Winslet, models like Anne V., teachers, businesswomen, stay-at-home moms, artists, fashion designers and military moms—came together to support the cause, transforming their bellies into works of art.
The Belly Art Project book includes a complete how-to belly paint section so readers can paint themselves or their friends, and get our custom belly-painting kit to DIY your own piece of belly art. I hope you will join in by giving a book or kit to everyone you know who loves a mom and/or painting a belly to help a mom!
